See how it works
MIKE begins with conversation and understanding. MIKE+ turns that understanding into structured direction, action and visible progress — built around the MIKE Method.
Master Your Mind
Talk, reflect and understand what's really going on.
Improve Your Body
Nutrition, sleep, recovery and movement, connected.
Keep Building
Structure and routine that holds up in real life.
Elevate Yourself
Visible, evidenced progress — 1% Better every day.
Powered by AI. Kept human.
MIKE's conversation, reflection and plan-building are powered by AI — but every durable decision stays with you, not the model.
AI does the listening
Natural conversation, reflection and pattern-spotting, without a long onboarding form.
You confirm what sticks
Nothing becomes a lasting My MIKE profile fact from AI inference alone — you approve it first.
Not a diagnostic AI
MIKE's AI supports and organises — it does not diagnose, treat or replace a qualified professional.
Escalates to a human
Safety and professional signposting kick in automatically when a conversation needs more than MIKE.
Talk. Understand. Build. Act. Review. Progress.
- 01
Talk
Speak naturally about what is happening. MIKE listens without judgement.
- 02
Understand
MIKE helps organise the picture and can suggest useful profile insights for you to approve.
- 03
Build
With MIKE+, turn approved information into practical plans and routines.
- 04
Act
Follow realistic actions across wellbeing, sleep, nutrition, movement, sport and everyday life.
- 05
Review
Use Diary, training logs and check-ins to reflect on what is working.
- 06
Progress
See evidence of small improvements through the 1% Better Journey.
Real scenarios, real support.
A person has slept badly for several nights. MIKE helps them reflect on what is happening; MIKE+ builds a realistic sleep and weekly structure plan.
Someone loses their routine after a difficult period. MIKE provides a place to talk and guides them towards appropriate support; MIKE+ helps rebuild daily structure afterward.
A fighter logs training, sleep, energy and a minor concern. The athlete chooses what their coach can see so the coach can adapt the week.
An employee under pressure can use MIKE privately. They can then choose to share a concise wellbeing summary or supporting document with work.
A user wants to improve fitness, nutrition and mental wellbeing together. MIKE+ creates connected actions instead of separate uncoordinated plans.